Building Your Brand the Right Way
Whenever you first learn about branding, you will be taught the elements of branding. You are will told to brand more and more. You will be told to handle all of your business with branding as a priority. But what is a brand? How is it built? Why is so much emphasis put on having a brand? Your brand represents you. It is what people see when they see you. In this article we will teach you what you need to know about why you need a brand and how to build it on your own terms.
The business name you choose needs to be carefully deliberated. Think about an appropriate business name that is more than just your own name. Think about this as your ‘doing business as’ name for your business. The business name you choose will be what people end up remembering and identifying with. This factor means your naming decision is crucial. The name you pick should be descriptive, but also distinct. While you can aim at being clever, always remember you want to be seen as professional, too. Keep your choice respectable.
The copy on your website and in your marketing materials is important. If you’re not able to do this yourself, hire a copywriter to create your copy. People do base their opinions on how your content and copy are presented. The copy you have on your site needs to inform and be professional, but it should also hold visitors’ attention. This can be quite difficult if writing isn’t your particular forte. You might find it easier to hire a writer to get this done for you. It’s worth the cost, especially if that content is responsible for more clients and more sales.
It’s critical that you know your target market like the back of your hand. Learn who your readership is. Discover what drives them. Discover what motivates them. Discover where they spend their time and join them.
Not only will this help you better build and market your products, it helps you with your brand. You can position yourself as the person who always delivers what they need when you understand them well enough. You’ll gain a reputation of being one of the few people who actually is in tune with their market. This will benefit your brand significantly. You could use this as your brand.
Building your brand involves multiple elements. Whatever you do that increases business recognition means you’re able to stand out from your competition. Your brand is all about the reputation of your business. This is why you need to work on it if you want to build your business. Hopefully this article has given you some good starting points to get you going.
Build Your Brand by using our T-shirt printing, Embroidery Services and Silk Screen Printing services
Embroidery Services Singapore
Our highly specialised embroidery machines at Ark Industries have the ability to produce felt appliqué, sequin and chenille embroidery. Flawless interest to information is essential throughout the fragile embroidery process and we pride ourselves on delivering among the very best embroidery services in Singapore. Our embroidery services consist of badge embroidery, 3D embroidery on caps, embroidery on golf bags and polo shirts.
Ark Industries: Your Custom Embroidery Specialist
Our knowledgeable staff guarantees that the embroidery of your logo designs and art work looks excellent on your option of clothing. Merely send us your logo or art work as high resolution images and we will digitise them to be ready for embroidery. We utilize high quality thread from the worldwide provider, Madeira, therefore the colours of the embroidery will continue to be vibrant even after a number of washes.
Ark Industries’ Range of Products
Embroider your logos or artwork on our large range of items! We are brand partners with adidas, Taylormade, Flexfit, Under Armour and Puma. Select items from these brands such as polo t-shirts, teamwear jerseys or caps!
Pick from a broad selection of items
• Basic round neck or v-neck tees
• Cotton or polyester golf shirt
• Teamwear jerseys and shorts
• Custom dresses or button shirts
Here at Ark Industries, we offer customized printing, embroidery and personalized design advancement services for brands and companies alike.
We are likewise the Asia Pacific supplier for Yupoong Flexfit headwear.
To understand more about our range of items and services, please see the above classifications.
Our extremely specialised embroidery devices at Ark Industries are able to produce felt chenille, sequin and appliqué embroidery. Flawless attention to detail is essential during the fragile embroidery process and we pride ourselves on delivering one of the finest embroidery services in Singapore. Our embroidery services consist of badge embroidery, 3D embroidery on caps, embroidery on golf bags and polo t-shirts.